A great logo makes a company memorable. It accurately conveys the company’s identity. A great logo must be attractive but also have a functional purpose as a business too. A great logo is more than art. Your logo says a lot about who you are as a company, your commitment to your customers and your overall brand. A strong logo creates an identity that consumers related to, recognize and hopefully become loyal to. Your corporate Identity must have several characteristics to make it “great.” The making of a great logo requires both the natural talent of our exceptional designers and an understanding of a logo’s business functions.