Every freelancer has his own type of business. It may be writing articles, blogs, designing sites or creating websites. If you are talented enough and capable of doing a lot of freelance projects, then you are a professional freelancer. Do you freelance logo designing? If you are after becoming a professional logo designer, then here are some simple steps for logo designing.
Learn about principles
You need to know what a logo is and what is represents. Basic principles are essential part of creating inseparable logo design.
Ask the right questions
A common pitfall before starting a new branding project is to fail to ask the right questions, which includes research on your behalf too. Before you begin your development, get as much information as you can from the client about their business, goals, target market, etc.
Learn the Software
After establishing the design logo, you will need to be familiar with the software you are using. Adobe Illustrator is the industry standard. Remember you can’t design a logo without the consultation and finalizing the logo with your client. After having your initial ideas and sketches, show it to your client.
Limit the concepts sent
Go wild exploring ideas, but don’t provide your client with too many options. This means the client will have too much control over the design direction of the project, whereas the designer should be the director unless you are hired by an agency and have already been given design direction.
Deliver the correct files
Delivering the correct files to your client is one way to ensure that your client never comes back asking for revisions or different versions of a logo. It also ensures that the logo gets displayed correctly in all circumstances, which should be supported by a style guide.