If you are a freelancer, then one thing you need to keep in mind is that it is perfectly alright to market your own portfolio to various potential clients – and one great way to do this happens to be through blogging. Keep in mind, however, that no one will be able to find your portfolio online if don’t have any content in your blog yet, so you should start soon.
Focus on Social Drizzle
If you really want to, you can start a blog on non-related drizzle, too, and talk about anything under the sun. However, although many freelancers do this, you really shouldn’t attach your blog to your portfolio if you choose this path. That kind of blog doesn’t belong in anyone’s line of work. Think about it: do you think writing about what you drank yesterday is going to get you more clients? Of course not. Social blogs do not belong in anybody’s portfolio – remember that.
Add Tutorials, Articles and Resources
.If you want to target other freelance writers, web designers and programmers, then you probably won’t find any new leads that way since they are your competition. So, if you want to share resources and create tutorials, make sure you think about your target audience first.
If you want web entrepreneurs to visit your blog, for instance, you should share resources and articles on web business law or web business management on your blog.
Write Freelance-Related Content
If you want to start a blog that is relevant to your portfolio, then what’s stopping you? New exposure is always beneficial, right? Not only will it help you spread the word regarding your services, but it will also have several positive effects. This is why it is always smart to start a blog with freelance-related content where you can blog about problems that freelancers experience on a daily basis. You can also do several link exchanges with other famous freelancers out there, so you can get more exposure.
When it comes to marketing tactics for your portfolio and services, make sure you always think outside of the box. This means that you always have to come up with creative and brand new ways to attract your clients, so you can execute an easy and effective solution in the end. Besides, sticking to regular marketing methods can get boring and repetitive after a while, so diversify the way you gain exposure and traffic whenever you can.
Did you want to be free of societal norms? If so, then why don’t your replicate those feelings in your methods of marketing or come up with creative and brand new marketing methods for your portfolio?